{"id":705,"date":"2021-01-09T21:48:29","date_gmt":"2021-01-09T20:48:29","guid":{"rendered":"https:\/\/parlonstechs.com\/all\/?p=705"},"modified":"2021-01-09T21:48:31","modified_gmt":"2021-01-09T20:48:31","slug":"72-milliards-de-dollars-record-de-depenses-sur-lapp-store-dapple-en-2020","status":"publish","type":"post","link":"https:\/\/parlonstechs.com\/all\/2021\/01\/09\/72-milliards-de-dollars-record-de-depenses-sur-lapp-store-dapple-en-2020\/","title":{"rendered":"72 milliards de dollars: Record de d\u00e9penses sur l’App Store d’Apple en 2020"},"content":{"rendered":"\n
\"Depuis<\/figure>\n\n\n\n

Nouveau record de d\u00e9penses sur l’App Store, la boutique en ligne d’applications d’Apple pour les iPhone et les iPad. Selon les chiffres de\u00a0Sensor Tower<\/a>, ces d\u00e9penses se sont hiss\u00e9es \u00e0 72,3 milliards de dollars l’an pass\u00e9, soit une progression de 30,2%.<\/strong><\/p>\n\n\n\n

Evidemment, les confinements r\u00e9p\u00e9t\u00e9s dans de nombreux pays de la plan\u00e8te suite \u00e0 la pand\u00e9mie de covid ont dop\u00e9 les achats. Si les jeux restent en t\u00eate (47,6 milliards de dollars soit 66% des revenus de la plateforme, +25% sur un an), les applications de divertissement ont flamb\u00e9 avec des d\u00e9penses en hausse de 29,3% \u00e0 5,3 milliards de dollars.<\/p>\n\n\n\n

5,2 milliards de dollars d\u00e9pens\u00e9s en France sur les app<\/h2>\n\n\n\n

TikTok remporte d’ailleurs la palme de la croissance des revenus avec une progression de annuelle de 600% \u00e0 1,2 milliard de dollars. On notera \u00e9galement que Tinder est la 3e application \u00e0 voir g\u00e9n\u00e9r\u00e9 le plus de revenus sur l’App Store et m\u00eame toutes platesformes confondues.<\/p>\n\n\n\n

D’ailleurs, la progression des ventes sur le Google Play (la boutique pour les smartphones Android) n’a pas \u00e0 rougir de celle d’Apple avec \u00e9galement +30% sur un an. Mais les sommes d\u00e9pens\u00e9es sont \u00e0 des ann\u00e9es lumi\u00e8re de la pomme: 38,6 milliards de dollars.<\/p>\n\n\n\n

L’App Store a ainsi g\u00e9n\u00e9r\u00e9 87,3% de d\u00e9penses de plus que le Google Play alors que plus de 7 smartphones sur 10 sur la plan\u00e8te tournent avec Android…<\/p>\n\n\n\n

Selon une \u00e9utre \u00e9tude r\u00e9alis\u00e9e par\u00a0App Annie, le temps pass\u00e9 sur le mobile dans le monde a augment\u00e9 l’an pass\u00e9 de 25% par rapport \u00e0 2019. Le sp\u00e9cialiste estime \u00e0 112 milliards de dollars le total des d\u00e9penses sur les boutiques d’applications en 2020, soit une croissance annuelle de 25%, un chiffre proche de celui avanc\u00e9 par Sensor Tower.<\/p>\n\n\n\n

Toujours selon App Annie, les consommateurs fran\u00e7ais ont d\u00e9pens\u00e9 5,2 milliards de dollars en applications mobiles en 2020. Deezer, Netflix et Tinder sont celles qui ont g\u00e9n\u00e9r\u00e9 le plus de revenus.<\/p>\n\n\n\n

BFMTV<\/p>\n","protected":false},"excerpt":{"rendered":"

Nouveau record de d\u00e9penses sur l’App Store, la boutique en ligne d’applications d’Apple pour les iPhone et les iPad. Selon les chiffres de\u00a0Sensor Tower, ces d\u00e9penses se sont hiss\u00e9es \u00e0 […]<\/p>\n","protected":false},"author":1,"featured_media":706,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[32],"class_list":["post-705","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","tag-apple"],"yoast_head":"\n72 milliards de dollars: Record de d\u00e9penses sur l'App Store d'Apple en 2020 - Parlons Techs - Store<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/parlonstechs.com\/all\/2021\/01\/09\/72-milliards-de-dollars-record-de-depenses-sur-lapp-store-dapple-en-2020\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"72 milliards de dollars: Record de d\u00e9penses sur l'App Store d'Apple en 2020 - Parlons Techs - Store\" \/>\n<meta property=\"og:description\" content=\"Nouveau record de d\u00e9penses sur l’App Store, la boutique en ligne d’applications d’Apple pour les iPhone et les iPad. 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